Christian gaming platform TruPlay saw its 6,650 Genesis NFTs sell out within 10 minutes.
The first major NFT release by a Christian technology company aims to embed a faith message into the virtual worlds inhabited by children.
The NFTs represent seven heroic animal characters who live in ‘RhymVerse’, a gaming world where God is real and the Bible is true.
The company says these animal children use their giftings to restore truth and goodness amid various evils.
“In the technology world, everyone is rushing to launch the next great thing,” said founder and CEO Brent Dusing. “However, in the technology space, we don’t see much thought given to the well-being of our most precious resource – the next generation, our children.
“There’s an opportunity right now to change lives for the next generation.”
Secondary sales of the NFTs on the day of the release yielded more than $200,000 in volume within the first 24 hours on the OpenSea marketplace. In the first 24 hours, TruPlay’s Ethereum-based NFT project was in the Top 10 on OpenSea globally.
TruPlay receives 10% from each sale of its NFTs which it is committed to putting back into product and awareness.
“TruPlay provides fun, excellent experiences for children that contain God’s Truth,” said Dusing. “We aim to provide high-quality faith formation experiences for children, making it easier for parents to guard the minds and hearts of their children with content that is both enjoyable and enriching.
“We directly touch users’ minds and hearts by embedding Biblical truths into exciting and creative storylines.”
A full platform for games, videos and related content will launch in 2023. Each ‘RhymVerse’ character will have its own game on the TruPlay platform in addition to appearing in each other’s games and journeys.
“Parents all over the world desire faith-based gaming content, which is a massively underserved market,” continued Dusing.
“TruPlay is building a fun, world-class entertainment platform to invite children into a world of hope and God’s truth so that we can transform the real world we live in. We have an exceptional team with deep industry experience committed to making this vision a reality. Buying and selling our NFTs is a great way to support our project.”
A second NFT drop will conclude TruPlay’s Genesis package by introducing Lilah, Noah and a RhymVerse villain, Axilla, with 3,000 unique NFTs for a grand total of 10,000.
Ahead of the release, TruPlay will invite consumers to vote to influence the design of some of the characters that will be on multiple media platforms for generations. Over time, the platform expects to expand the RhymVerse and its hero characters with other media forms.
To date, TruPlay has raised over $20 million in investor capital.