A London-based company rewards gamers for playing triple-A titles using its blockchain platform.
fruitlab empowers content creators to build a community and earn from playing their favourite games, hosting head-to-head challenges, sharing content and viewing other members’ content.
Fortnite, Apex Legends and PUBG are all connected to the platform, with more titles to follow. The platform has more than 100,000 monthly users.
fruitlab started with a content and social media platform in 2018 and has grown exponentially. The platform is underpinned by fruitlab’s own crypto token, the PIP, which has seen five billion transactions to date.
“We’re here to disrupt the gaming norms. For too long, content creators, gamers and game developers haven’t been able to fairly monetise their content or earn in a fun and fulfilling way,” said Cameron Leslie, CEO.
“Our new platform changes that. With fruitlab, you can play and earn – in an entertaining environment and, most importantly, community of like-minded gamers.
“The rise of social media platforms has led to disillusions of fair monetisation, as most platforms hoover up 95%+ of the economic value created. The lack of community-focused platforms for gamers currently requires multiple services, which is why we have created fruitlab to weave together all elements of social media into one place and to democratise.
“We’ve seen the rampant demand for a network that is owned by its members, today the launch of fruitlab answers that demand. We’re excited to grow our community and lead the way of Web 3.0 gaming.”